Content Marketing Manager

  • Business Development
  • Zürich, Switzerland

Content Marketing Manager

Job description

Would you like to become part of an experienced and highly motivated team? Would you like to have a meaningful impact on the financial services industry? If so, then we have a great opportunity for you.

 

We are looking for a Content Marketing Manager to join our RegTech startup.

 

You have a passion for the art and science of content marketing. You are looking for an opportunity to bring your ideas to the table and help us take our startup to the next level. You are a team player with an entrepreneurial mindset.

 

If you are also a quick learner, passionate about technology and always excited about new innovations, you are the perfect candidate for our RegTech startup.

 

We are looking for a strategic, creative and result-driven content marketing specialist. After a thorough introduction, you will work with great autonomy and according to your own schedule. We give you the opportunity to learn, grow and be part of a truly dedicated marketing team.  

 

What you will be tasked to do

  • Create content for our online channels (website, blog, social media) that resonate with different marketing personas
  • Create rich media such as videos and infographics to tell stories about Apiax and its products
  • Support marketing and sales reps with content for product marketing, marketing campaigns, and other activities
  • Develop editorial storylines to support media relations
  • Optimise content to increase traffic to our website and grow a social audience
  • Work with agency partners to execute content marketing activities
  • Collaborate across functions to deliver an effective content marketing strategy and editorial plan
  • Track marketing metrics, assist in the quantitative and qualitative evaluation of this data 
  • Use marketing data to constantly improve content marketing activities

 

What we offer you

  • Apply your knowledge and your experience to a state-of-the-art startup marketing operation
  • Have a real impact on our marketing, communications and business development activities
  • Be around a passionate team with an entrepreneurial mindset, hunger for speed and immediate results
  • Get access to the startup, marketing and communications ecosystems in Zurich
  • Get a desk in our beautiful office in the heart of Zurich

 

We're a team with complementary tech, business development, and legal & compliance skills. We share a wide network and a passion for our idea to simplify the way the financial service industry is implementing regulations.

Requirements

  • Bachelor's degree in marketing, social sciences, journalism, or equivalent working experience
  • Excellent writing, editing, and communication skills in English. German and French are a plus
  • Experience creating content for the web and growing a social audience
  • Exceptional prioritization and time management skills
  • Ability to create rich media such as videos and infographics 
  • You can get excited about digital transformation in the financial industry and want to tell stories about it
  • You know how to turn complex topics into compelling stories
  • Startup mindset: You think in hypotheses, question assumptions and don't waste time on what doesn't work
  • You are ahead of the latest digital trends and interested in digital creation, innovation, and technology
  • Swiss or EU passport